Job Type: Permanent, Full-time

Location: Battersea

Salary: £80,000 per annum plus commission

About the Position

We are recruiting for an experienced Store Director to lead a prestigious luxury watch boutique in Battersea. This is an exceptional opportunity for a senior retail leader with a strong background in luxury watches, high-value clienteling, commercial management, and team development.

As Store Director, you will take full ownership of boutique performance, ensuring the highest standards of client experience, operational excellence, and commercial delivery. You will lead and inspire the team to deliver a refined, knowledgeable, and relationship-led service to High Net Worth clients, international customers, collectors, and watch enthusiasts.

This role would suit a commercially astute and people-focused leader who understands the world of luxury timepieces, brand heritage, technical craftsmanship, and the expectations of a discerning client base.

Key Responsibilities

• Take full responsibility for the leadership, commercial performance, and daily operations of the boutique.
• Drive sales performance across individual and team targets, KPIs, conversion, clienteling, and CRM activity.
• Lead, coach, and develop a high-performing luxury watch sales team.
• Deliver and maintain exceptional client service standards across every stage of the client journey.
• Build and nurture long-term relationships with High Net Worth individuals, collectors, international clients, and VIP customers.
• Act as a senior ambassador for the boutique, representing the business with professionalism, discretion, and authority.
• Support the team in delivering expert guidance across luxury watches, including movements, complications, materials, craftsmanship, design, heritage, and care.
• Oversee clienteling strategy, private appointments, client follow-ups, events, and aftersales relationships.
• Identify commercial opportunities to grow sales, improve client retention, and increase boutique performance.
• Manage boutique operations, including reporting, rotas, stock control, audits, security, administration, and compliance.
• Maintain excellent boutique standards, including presentation, visual merchandising, product display, and front-of-house experience.
• Handle high-value client enquiries, escalations, special requests, and complex aftercare matters with confidence and discretion.
• Support recruitment, onboarding, training, performance management, and succession planning.
• Work closely with senior stakeholders to deliver brand expectations, sales strategy, and operational priorities.
• Foster a positive, polished, and high-performance team culture.

About the Candidate

• Previous experience as a Store Director, Boutique Manager, Store Manager, or senior retail leader within luxury watches, fine jewellery, or high-value luxury retail.
• Strong commercial track record, with proven experience driving sales, KPIs, and clienteling performance.
• Experience leading and developing high-performing teams in a luxury retail environment.
• Strong knowledge of, or genuine passion for, luxury watches, horology, technical craftsmanship, and brand heritage.
• Confident working with High Net Worth individuals, VIP clients, international customers, and collectors.
• Skilled in CRM, clienteling, appointment-led selling, and long-term client relationship management.
• Strong operational understanding, including stock, compliance, reporting, security, and boutique standards.
• Polished, professional, and confident representing a prestigious luxury boutique.
• Excellent communication, leadership, and stakeholder management skills.
• Commercially focused, highly organised, and solutions-driven.
• Able to balance hands-on shop floor leadership with strategic boutique management.
• Flexible to work retail hours, including weekends where required.

Benefits

• Competitive salary of £80,000 per annum plus commission.
• Opportunity to lead a prestigious luxury watch boutique in Battersea.
• Senior leadership role within the high-value luxury watch sector.
• Exposure to exceptional timepieces, collectors, VIP clients, and international luxury clientele.
• Training and development within the luxury watch and retail leadership space.
• Opportunity to grow your career at Store Director level within luxury watches.

Your Journey with IRD

Our dedicated recruitment team is committed to providing a prompt, professional, and personable recruitment process. You will receive support at every stage of your journey with us.

Apply now by submitting your most recently updated CV, and one of our recruiters will contact you for a confidential discussion about the next step in your luxury retail leadership career.